Teaching Philosophy

My philosophy of teaching is rooted in my early training to teach children with learning disabilities.  All of these children can learn; the onus is on the teacher to find the most appropriate method to teach them.  For student and teacher alike to be successful, the emphasis has to be on learning, not teaching.  This is why, for example, I require teams to turn in sections of their marketing plans during the semester.  This way I can provide feedback that allows them to improve their reports before a final grade is given at the end of the semester.

The size of a class can influence the teaching methodology.  I believe that a class of forty students gains the most through active learning.  I use a variety of techniques to interest students and keep them engaged.

I have enormous respect for students as individuals and enjoy getting to know them on a personal basis.  My course is but one part of their lives that must be balanced with other courses, work schedules, and families. My classroom should be a place where students learn more than the topic of marketing.  They should develop skills that will help them succeed professionally and personally. 

I believe that I owe it to my students, my colleagues and myself to continue to learn and develop my own skills. 

My overall purpose is to help students succeed in academics, in their careers, and in their personal lives.

Courses Taught

MAR 3823 - Marketing Management
Tentative Schedules

MAR 4333 - Promotion Management

MAR 4156 International Marketing