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 SELECTED LIST OF RECENT EFFORTS AND ACCOMPLISHMENTS

 

PH.D DISSERTATION COMMITTEES

Ronald Brensinger "An Empirical Investigation into Consumer Perceptions of Combined Product and Service Quality: The Automobile" 1993

David Luhrsen "The Effect of Perceived Change in Marketing Strategy Upon the Value of the Publically-Held Firm" 1993

Amy Powell "An Investigation of the Relationship Between Perceptions of Provider Characteristics and Patient Satisfaction with Medical Care" 1991

Linda Devine, "An Assessment of Service Quality in a Private Postsecondary Setting" (Dissertation Proposal Defense June, 6, 1994)

 

MASTERS THESIS COMMITTEES

Ron Prolieka, Public Relations, 1993

Kelly Williams, Public Relations, 1992

 

Ph.D COMPREHENSIVE EXAM COMMITTEES

David Luhrsen

Ronald Brensinger

Michael Boorom

Michael Powell

Felicia Lassk

Linda Devine

 

SELECTED RECENT UNIVERSITY/COLLEGE SERVICE ACTIVITIES

1993 University SWAT/TEAM - a special task force committee formed by the provost, to generate ideas/suggestions and a plan for increasing enrollments at USF

1993 University Council's Research and Creative Scholarship Committee

1993 College of Business Research Committee

1992-94 College of Business Library Committee

1991-94 Ph.D Program Qualifying Committee
(Department of Marketing)

1990 College of Business Search Committee for a direction of the Center for Economic and Management Research

 

SELECTED RECENT DEPARTMENTAL ACTIVITIES

* Developed and managed the Department of Marketing's Customer Satisfaction/Total Quality Roundtable...the Department's major outreach program to the business community. Responsible for membership recruiting and communications, coordinating speaker/programs, facilitating meetings, and the distribution of articles and other value added information to the membership, 1992-94.

* Participated in the Ph. D candidate interviewing/recruiting process,

1990-93.

* Participated in the Department Chair interviewing/recruiting process,

1991-92.

* Developed a Department of Marketing/Business Research Partnership

Proposal, (with G. Marshall), 1993.

* Participated in MBA Forum meeting for redesign of MBA, 1993-94.

* Chair of the Faculty Search Committee, 1990.

 

SELECTED RECENT PRESENTATIONS FOR UNIVERSITY RELATED GROUPS

"Service Quality Workshop: A Case Study Approach," presented for the College of Business Administration's Leadership USF program, March 1993.

"Managing Growth...Differentiating Through Service," presented for the College of Business Administration's Business Leaders Conference, February 1993.

"Professional Services Marketing" presented for the College of Business Administration's Leadership Class, January 1991.

"Marketing the CPA Firm: Gaining the Competitive Advantage," presented for the Twentieth Annual Fall Accounting Conference, Delta Gamma Chapter of Beta Alpha Psi, November, 1991.

"Strategic Marketing Planning for the Professional Services Firm," presented for the College of Business Administration's Business Leaders Conference, February, 1990.